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Fall LeavesWow. These last few months just FLEW by. I did my last farmers market of the season on October 29th. I did my first market of the season on April 30th. We got rained out of four. (Because all of my soap and jam labels are paper, rainy markets and I don’t mix. Even though I’m under a tent, its almost impossible to keep everything dry.) We took one additional Saturday off. So I did a total of 47 market days, in four different locations, this year. My sales were up about 40%, so the move into the Pendleton and Richland markets was a good one, even though the first year at a new market is always about building your brand and customer base with the locals. I attribute a large part of the increase to my being able to offer jams throughout the year. Jams were about 27% of my sales this year. Mostly, I am thrilled to be finished. I’ve been pretty darned brain dead these last few weeks. Read the rest of this entry »

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Jennifer Kleffner

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